Born to sing. He just didn't know it yet.
Westlife, Busted, McFly and Garth Brooks played in his parents' car. The people closest to him said he'd never make it, and for years he believed them.
Weight of My Cross is out now
A bricklayer from Northern Ireland with a voice built for real life. Honest songs, big heart, no shortcuts.
Weight of My Cross is Adam's first original release. A personal song about carrying things quietly, and about the day you finally let yourself be heard.
It's streaming now and getting played on the radio. Press play, add it to your playlist and share it. Every listen helps an independent artist from Northern Ireland reach further.
A new single is coming soon.Adam is back in the studio. Follow him on Instagram and TikTok to hear it first.
Follow for the drop
Adam Holland isn't your typical country artist. He's a bricklayer from Northern Ireland who found his voice in the most unlikely place: a late-night session where Kip Moore's "Somethin' 'Bout a Truck" changed the direction of his life.
From rock bands and karaoke nights to two years touring Ireland and now a solo career, his story is the kind country music was made to tell. Real, gritty, and full of love, family and a stubborn push through fear.
His debut single is out, a new one is on the way, and his debut album is due in 2027.

The more I sang country music, the more my life's purpose began to make sense. It was just about getting over the fear of singing in front of others.
Adam Holland
Westlife, Busted, McFly and Garth Brooks played in his parents' car. The people closest to him said he'd never make it, and for years he believed them.
Before country there was Avenged Sevenfold and Five Finger Death Punch. A teenage garage band gave him a place to let everything out.
A dare at a friend's house and a request to Alexa. Kip Moore's "Somethin' 'Bout a Truck" filled the room, and Adam was hooked on country for good.
His wife took him to a karaoke night against his will. Hands shaking, he sang. He won. Then he won again, and again. The voice he was told was worthless had a room on its feet.
As part of the duo Brooks & Combs he played north and south: brunches, events, and his first festival at Octoberfest in Derry. Real craft, built in front of real crowds.
Coached by Benny through The Fearless Voice Method, he released Weight of My Cross, played Dolly's Bar in Slane on the Luke Combs weekend, and has a new single on the way.






Shaped by Lee Brice, Kenny Chesney, Brantley Gilbert, Tim McGraw and Luke Combs. Songs built for open roads, late nights and stages that want everything you've got.
Love for his wife, dancing his daughter to sleep, the fear of performing, and the joy of finally finding his voice. Nothing made up.
A new single is coming soon, and his first full studio album is set for 2027. Original songs made to heal and to prove Northern Ireland has a country voice worth hearing.
Promoters, festivals, venues, producers and press: Adam is taking bookings across Northern Ireland, the Republic of Ireland, the UK and Europe.